SentimentScope is a social media intelligence platform that tracks brand mentions, analyzes sentiment, and surfaces emerging trends across Twitter, Reddit, Instagram, and news outlets. Marketing teams use it to measure campaign impact, detect PR crises early, and understand how their brand is perceived relative to competitors.
The NLP engine goes beyond simple positive/negative classification — it identifies specific emotions (excitement, frustration, confusion), extracts key themes, and clusters conversations by topic. The alerting system notifies teams within minutes of sudden sentiment shifts.
The NLP engine goes beyond simple positive/negative classification — it identifies specific emotions (excitement, frustration, confusion), extracts key themes, and clusters conversations by topic. The alerting system notifies teams within minutes of sudden sentiment shifts.
Key Features
Tech Stack
Python
spaCy
Hugging Face Transformers
Apache Kafka
Elasticsearch
React
D3.js
GCP